This summer, I had the opportunity to test YourText.guru and Cocon.se, both tools are known and used to optimize the SEO of its website(s).
In order to help people who do R and SEO, I created an R package that allows you to easily manipulate the APIs of these programs.
I started by introducing YourText.guru and the R open-source package specially created for the occasion :
http://data-seo.com/2018/08/03/how-to-use-yourtext-guru-r/
Now I have integrated all the metamot optimization features of Cocon.se (or English version, available at sem-eye.com) into the writingAssistant package: https://github.com/voltek62/writingAssistantR
Presentation Cocon.se and metamots
Cocon.se contains a module to manage metamots. Each key phrase “generates” its metamot. Therefore, 1 expression = 1 metamot.
The metamot is a word made up of several words (lexies), where all must be used to have the ideal page.
Each lexie has a specific role in the metamot and should not be seen as possibly separate from the others.
The metamot is based on several algorithms:
– Signal processing where within the corpus, singularities must be identified.
– Successive filters to find the main intention of the SERP.
The result is a series of more or less “certain” lexies for determining the “ideal” signal.
The lexies are divided into 3 categories:
– omnipresent lexies,
– decisive lexies,
– other lexies.
The decisive lexies have the most important role in the signal because they are both almost “certain” but “not found together” in the current pages.
Attention, all the metamot lexies must be used, but the number of determining lexies and their repetitions make it possible to know, for example, if the subject of the page is well formulated.
A picture is better than a long speech:
There is an impressive documentation work done by Christian if you want to know more:
https://github.com/Cocon-Se/doc-metamots/blob/master/documentation.md
If you want to know more, there is also a Youtube playlist where everything is detailed :
https://www.youtube.com/watch?v=O7PfyjElKY8&list=PLA2jo0vmNfd-KkkRZE08ReJD603z6_so8
Get your token
To use the R package, you must have access to the API.
The use of the API remains private for the moment. It is more an API dedicated to partners than a public API.
Sylvain Deauré sent me the login credentials that allow me to generate a token that has a lifetime of 2H.
These login credentials must be copied to the root of your project in a text file: sme_configuration.txt
login=VOTRECLEAPI pass= debug=FALSE
Install my R package
To use the R package, you must have Rstudio and be trained in the basics.
I invite you to write these lines in the console.
library(devtools)
install_github("voltek62/writingAssistantR")
To initialize the package, you just have to use the following code, be careful the createToken function will create your token from the txt file “sme_configuration.txt”
The checkStatus function simply checks that the connection is correct.
library(RCurl) library(rjson) library(XML) createToken() checkStatus()
Create a Metamot
You must visit the site, it is not possible to create a metamot directly with the API.
I put a screenshot because when creating the metamot on sem-eye, you will have to specify the target language and the target country.
For more details on this step, I invite you to read the official documentation : https://github.com/Cocon-Se/doc-metamots/blob/master/documentation.md#calculer-des-metamots
Get your lexies
Once the metamot is created, you will be able to get the lexies.
Then with the metamot ID, you can request all associated lexies and their appearance frequencies with the listSimulatedLexies function for a text of 3500 words.
info <- metamots$data[[2]] metamot_id <- info$mid lexies <- listLexies(metamot_id) lexie_id <- lexies$name[1] url <- "https://www.lequipe.fr/Ilosport/Fitness/Actualites/Dossier-crossfit-1-2-definition-avantages-risques-et-limites-du-crossfit/778028" model <- listSimulatedLexies(metamot_id,lexie_id)
Get your score
From the “model” variable previously created, you can compare your model to the content of a URL.
Here are the rules I followed to compute an optimization score:
1) All lexies must be in the text, if one is missing, the score is degraded proportionally to the missing lexies.
2) Each lexie must be repeated a certain number of times.
I use a first approach rule of 3 on the recommendations of the json “simulation3500” (3500 words) and the size of the current text
3) Then, if the lexies are not present enough, the score is degraded.
The package also gives you an SEO danger score if lexies are too present.
scores <- scoreLexies(model, url) library(formattable) percent(scores)
Top 100 Score Comparison
If you test my package, you will realize that semantic is a very important role on the Top 20.
I give you an example with the top 100 on “crossfit france”.
The two tools have different approaches but there is consistency in the scores.
| position | title | url | ytg_score | ytg_danger | sme_score | sme_danger |
|---|---|---|---|---|---|---|
| 1 | WODNEWS - L'actualité du Crossfit en France et l'étranger ! | http://www.wodnews.com/ | 32 | 7 | 6 | 0 |
| 2 | Le CrossFit : la nouvelle tendance sportive ! - Crossfit-France.org | http://www.crossfit-france.org/ | 37 | 7 | 0 | 0 |
| 3 | CrossFit France - Accueil | Facebook | https://fr-fr.facebook.com/CrossFit-France-123647241054562/ | 11 | 1 | 18 | 0 |
| 4 | DOSSIER CROSSFIT 1/2 : Définition, avantages, risques et limites ... | https://www.lequipe.fr/Ilosport/Fitness/Actualites/Dossier-crossfit-1-2-definition-avantages-risques-et-limites-du-crossfit/778028 | 74 | 25 | 48 | 0 |
| 5 | Liste des Affiliées | play-fitness | http://play-fitness.fr/communaute/boxs/liste-des-boxs/ | 34 | 100 | 13 | 7 |
| 6 | AU DELÀ DES LIMITES - Documentaire sur le Crossfit en France ... | https://www.youtube.com/watch%3Fv%3Dbk4jlpt05co | 0 | 0 | 0 | 0 |
| 7 | Trouvez la salle CrossFit la plus proche de chez vous | Reebok ... | http://www.reebokcrossfitlouvre.com/crossfiters/salle-la-plus-proche | 8 | 0 | 13 | 13 |
| 8 | Reebok CrossFit Louvre : préparation physique pour tous ! | http://www.reebokcrossfitlouvre.com/ | 13 | 1 | 13 | 7 |
| 9 | Apprenez à bien choisir votre box de CRossFit avant de débuter | http://www.crossfitgavroche.com/choisir-sa-box-de-crossfit.html | 73 | 29 | 28 | 0 |
| 10 | Sport : on a testé le... CrossFit - France 3 Bourgogne-Franche-Comté | https://france3-regions.francetvinfo.fr/bourgogne-franche-comte/cote-d-or/dijon/sport-on-teste-crossfit-1452019.html | 24 | 5 | 23 | 0 |
| 11 | CrossFit Wikipédia | https://fr.wikipedia.org/wiki/CrossFit | 109 | 37 | 32 | 0 |
| 12 | Le Crossfit, la discipline qui bouscule les salles de sport - La Croix | https://www.la-croix.com/Sport/Le-Crossfit-discipline-bouscule-salles-sport-2016-11-19-1200804279 | 124 | 52 | 36 | 0 |
| 13 | Silvaticus CrossFit Paris 11 | https://www.silvaticus.fr/ | 0 | 0 | 0 | 0 |
| 14 | CrossFit Cestio | Lille | Découvrir | http://crossfit-cestio.com/ | 40 | 14 | 23 | 0 |
| 15 | Ils sont les stars du CrossFit ! - Le Parisien | http://www.leparisien.fr/sports/iledefrance/paris-75/ils-sont-les-stars-du-crossfit-26-05-2016-5831235.php | 0 | 0 | 0 | 0 |
| 16 | Guillaume Magnouat : « Le CrossFit explose en France » - Sportmag | http://www.sportmag.fr/crossfit/guillaume-magnouat-le-crossfit-explose-en-france/ | 12 | 3 | 18 | 0 |
| 17 | Daniel Chaffey, le roi français du CrossFit - Fitness Challenges | https://fitness-challenges.com/daniel-chaffey-le-roi-francais-du-crossfit/ | 46 | 17 | 12 | 0 |
| 18 | CrossFit Nancy | http://www.crossfit-nancy.fr/ | 24 | 2 | 32 | 0 |
| 19 | CrossFit Villeneuve Loubet | http://www.crossfit-villeneuve-loubet.com/ | 16 | 1 | 12 | 0 |
| 20 | Toulouse représente la France au Mondial de crossfit - 27/07/2018 ... | https://www.ladepeche.fr/article/2018/07/27/2842548-toulouse-represente-la-france-au-mondial-de-crossfit.html | 26 | 7 | 12 | 0 |
| 21 | French Throwdown | https://frenchthrowdown.com/ | 4 | 0 | 12 | 0 |
| 22 | CrossFit France (@crossfitfrance) Photos et vidéos Instagram | https://www.instagram.com/crossfitfrance/%3Fhl%3Dfr | 0 | 0 | 0 | 0 |
| 23 | Reebok CrossFit | Site Officiel Reebok | https://www.reebok.fr/crossfit | 29 | 9 | 6 | 7 |
| 24 | CrossFit Grenoble box affiliée | Découvre le fitness dans sa version 2.0 | https://grenoble-crossfit.com/ | 26 | 5 | 28 | 0 |
| 25 | Wod France Events | https://wodfrance-events.fr/ | 8 | 2 | 6 | 0 |
| 26 | Workout'mag - le numéro 1 du CrossFit en France | http://www.workoutmag.fr/ | 0 | 0 | 0 | 0 |
| 27 | Des lycéens aux championnats de France de crossfit | http://www.lavoixdunord.fr/342064/article/2018-03-23/des-lyceens-aux-championnats-de-france-de-crossfit | 9 | 2 | 18 | 0 |
| 28 | CrossFit Rouen avenue de la Libération, Rouen Rive Gauche | https://www.crossfit-rouen.com/ | 3 | 0 | 6 | 7 |
| 29 | Reebok CrossFit débarque en France | - Sportsmarketing.fr | http://www.sportsmarketing.fr/reebok-crossfit-france/ | 21 | 5 | 6 | 0 |
| 30 | Chelles. Le CrossFit muscle la ville actu.fr | https://actu.fr/ile-de-france/chelles_77108/chelles-crossfit-muscle-ville_15407762.html | 35 | 8 | 18 | 0 |
| 31 | Crossfit : la mode US débarque en France - Barbichette.fr | http://barbichette.fr/crossfit-france/ | 43 | 9 | 32 | 0 |
| 32 | Home | CrossFit Antibes-Vallauris-Juan les Pins | http://crossfit-vallisaurea.com/ | 4 | 0 | 6 | 0 |
| 33 | Rios CrossFit | http://rioscrossfit.com/ | 12 | 3 | 7 | 7 |
| 34 | FIT' & RACK | Materiel Sportif Made in France | Cross Training ... | https://www.fitandrack.eu/ | 0 | 0 | 0 | 0 |
| 35 | Box de crossfit à Paris | Crossfit CMG | https://www.crossfitxiii.fr/ | 0 | 0 | 0 | 0 |
| 36 | Agent commercial crossfit fitness sport FRANCE | https://www.agent-co.fr/fr/missions-commerciales/agent-commercial-france-crossfit-fitness-sport--632557 | 20 | 6 | 18 | 0 |
| 37 | CROSSFIT BEZIERS: Salle de crossfit, Béziers, Narbonne, Sérignan | https://www.crossfit-beziers.fr/ | 32 | 9 | 18 | 0 |
| 38 | Crossfit L'engrenage: Votre salle de CROSSFIT à Annecy le Vieux | http://www.crossfitlengrenage.com/ | 8 | 1 | 7 | 7 |
| 39 | CrossFit Ballers | http://www.crossfitballers.com/ | 4 | 0 | 7 | 7 |
| 40 | CrossFit Nimes, 1800m² dédiés à la forme & bien-être | https://crossfit-nimes.com/ | 13 | 2 | 7 | 7 |
| 41 | Crossfit Arles-Salle de Crossfit à Arles PACA | https://www.crossfitarles.fr/ | 17 | 4 | 12 | 0 |
| 42 | Crossfit Minimes - Crossfit Albi - Salle de CrossFit à Toulouse | https://www.crossfitminimes.com/ | 14 | 1 | 6 | 0 |
| 43 | Crossfit Chtx : Votre Salle de sport à Déols - Châteauroux | https://www.crossfitchtx.com/ | 7 | 1 | 6 | 0 |
| 44 | 2ème édition Challenge F5RCE France - 100 Pourcent CrossFit | https://100pourcentcrossfit.fr/2eme-edition-challenge-f5rce-france/ | 3 | 0 | 6 | 0 |
| 45 | CrossFit à Roissy en France, trouver les clubs de sport à proximité | https://www.pagesjaunes.fr/annuaire/roissy-en-france-95/crossfit | 0 | 0 | 0 | 0 |
| 46 | Update Studio: CrossFit en France - CrossFit Games | https://games.crossfit.com/video/update-studio-crossfit-en-france/open | 12 | 1 | 6 | 0 |
| 47 | Box officielle CrossFit BREST - Salle de sport fitness à BREST | https://www.crossfit-brest.fr/ | 17 | 2 | 0 | 0 |
| 48 | CrossFit Lutèce, salle de CrossFit Paris 15e - CrossFit Lutèce | https://www.crossfitlutece.com/ | 0 | 0 | 0 | 0 |
| 49 | Cours particuliers de Crossfit, annonces de professeurs efficaces en ... | https://www.superprof.fr/cours/crossfit/france/ | 80 | 36 | 32 | 0 |
| 50 | T-shirt Noir France men Crossfit - THORUS WEAR | https://thorus-wear.com/fr/homme-t-shirts/33-t-shirt-noir-france-men.html | 1 | 0 | 0 | 0 |
| 51 | CrossFit Laxou - Box de CrossFit affiliée en Lorraine - 54 - France | https://www.crossfitlaxou.com/ | 7 | 1 | 0 | 0 |
| 52 | Crossfit Caen - 1ère Box Caennaise avec des professionnels ... | http://crossfitcaen.fr/ | 27 | 5 | 18 | 0 |
| 53 | CrossFit Essor x Bayonne | http://www.crossfitessor.com/ | 0 | 0 | 0 | 0 |
| 54 | L'événement de CrossFit international en France : les Compex ... | http://www.salonbodyfitness.com/actus/2017/l-evenement-de-crossfit-internationalen-france/ | 0 | 0 | 0 | 0 |
| 55 | CrossFit Thirst | https://www.crossfit-thirst.fr/ | 2 | 0 | 6 | 0 |
| 56 | CROSSFIT EN FRANCE - Incept | https://www.incept-sport.fr/actualites/2012/06/crossfit-en-france | 0 | 0 | 0 | 0 |
| 57 | CrossFit G-Steel: Box De Crossfit Orleans | https://www.crossfit-g-steel.com/ | 9 | 1 | 18 | 0 |
| 58 | Crossfit Naoned - Votre Box de CrossFit à Nantes ! | http://www.crossfit-naoned.com/ | 17 | 1 | 6 | 7 |
| 59 | Crossfit 3.84 Salle de Crossfit à Vedène Vaucluse PACA | http://www.crossfit384.fr/ | 3 | 0 | 6 | 0 |
| 60 | 5 questions à l'homme le plus fit de France - Men's Fitness Magazine | https://www.mensfitness-magazine.fr/5-questions-lhomme-fit-france/ | 21 | 6 | 6 | 0 |
| 61 | CrossFit Original Addicts | http://crossfitoriginaladdicts.com/ | 19 | 1 | 32 | 0 |
| 62 | Chalon-sur-Saône | Le Colisée va accueillir le Crossfit - Le JSL | https://www.lejsl.com/edition-de-chalon/2018/07/13/le-colisee-va-accueillir-le-crossfit | 24 | 7 | 12 | 0 |
| 63 | TEAMS 5 ROISSY-EN-FRANCE - Foot indoor et Crossfit | http://roissy.teams5.com/ | 2 | 0 | 6 | 0 |
| 64 | Homepage | localhost | http://www.fitfactorymarseille.fr/page/homepage | 70 | 22 | 32 | 0 |
| 65 | Championnat de France de musculation crossfit | Lycée Honoré d ... | http://web3.estiennedorves.net/node/103 | 4 | 1 | 6 | 0 |
| 66 | Cours en salle de CrossFit Tremblay-en-France - CROSSFIT CENTER | https://www.crossfit-center.fr/cours-en-salle-de-cross-ctc-be-fit-tremblay-en-france-944/ | 20 | 3 | 6 | 0 |
| 67 | CROSSFIT SBM | http://crossfitsbm.com/ | 21 | 2 | 28 | 0 |
| 68 | Du CrossFit ®, du CrossFit ® et tout ce qui tourne autour du CrossFit ... | https://ihatewallballs.com/ | 14 | 2 | 12 | 0 |
| 69 | DrWod - Le spécialiste des marques US de vêtements et ... | https://drwod.com/ | 17 | 3 | 6 | 0 |
| 70 | CrossFit - Où pratiquer l'activité CrossFit® | MaSalleDeSport | https://www.masalledesport.com/cours-crossfit-235.php | 50 | 9 | 32 | 0 |
| 71 | Finale du championnat de France de crossFit (5e place) | Lycée ... | https://perdonnet.fr/Finale-du-championnat-de-France-de | 2 | 0 | 6 | 0 |
| 72 | CrossFit Strasbourg - CrossFit Strasbourg | https://www.crossfitstrasbourg.com/ | 9 | 1 | 6 | 0 |
| 73 | CrossFit Gravity Orvault Nantes | Sport Elite Fitness Orvault Nantes | http://www.crossfitgravity.com/ | 13 | 2 | 6 | 0 |
| 74 | Équipement de Crossfit Venum et tenues de Fitness - Venum.com ... | https://euro.venum.com/fr/sports/fitness-cross-training.html | 17 | 5 | 6 | 0 |
| 75 | Alpes Crossfit Unity | Box Crossfit à Grenoble | https://www.alpescrossfit-unity.fr/ | 19 | 5 | 6 | 0 |
| 76 | Le crossfit déferle sur le monde du fitness | https://www.lemonde.fr/sport-et-societe/article/2016/09/21/le-crossfit-deferle-sur-le-monde-du-fitness_5000999_1616888.html | 0 | 0 | 0 | 0 |
| 77 | Crossfit des Sacres - Salle de crossfit à Reims et à Troyes | https://crossfit-des-sacres.com/ | 15 | 1 | 12 | 0 |
| 78 | Bien-être. Le raz-de-marée crossfit - Morbihan - LeTelegramme.fr | https://www.letelegramme.fr/morbihan/bien-etre-le-raz-de-maree-crossfit-13-03-2018-11883902.php | 23 | 4 | 18 | 0 |
| 79 | CrossFit Bordeaux :: 1ère Box de France :: Préparation ... | http://crossfitbordeaux.com/index.php%3Fgo%3Dconfidentialite | 0 | 0 | 0 | 0 |
| 80 | Les Formations CrossFit - Fuck Genetics | http://www.fuck-genetics.fr/les-formations-crossfit/ | 10 | 2 | 12 | 0 |
| 81 | FITNESS, SALLE DE SPORT, CROSSFIT PAYS DE GEX, SAINT ... | https://www.crossfittrinitial.com/ | 4 | 0 | 6 | 0 |
| 82 | Compétition Crossfit | France | AmiensThrowdowns | https://www.amiensthrowdown.com/ | 4 | 0 | 6 | 0 |
| 83 | CrossFit, Bootcamp, comment ça marche - Marie France | http://www.mariefrance.fr/equilibre/crossfit-bootcamp-quoi-faire-288932.html | 44 | 10 | 23 | 0 |
| 84 | CAMILLE RIBOUD OCR/CROSSFIT Site officiel Inov-8 France | https://teaminov8france.com/riboud-camille-ocrcrossfit/ | 0 | 0 | 0 | 0 |
| 85 | CHALLENGE F5RCE FRANCE - RSnatch | https://rsnatch.com/challengef5rcefrance/ | 3 | 0 | 6 | 0 |
| 86 | CrossFit Le Havre Centre Commercial Docks Vauban | https://www.crossfit-lehavre.com/ | 2 | 0 | 6 | 7 |
| 87 | CrossFit 6301 - Box de Crossfit à Clermont Ferrand | http://www.crossfit6301.com/ | 32 | 4 | 39 | 0 |
| 88 | CrossFit Cap Martin | https://www.crossfit-capmartin.com/ | 22 | 5 | 12 | 0 |
| 89 | Crossfit Antipolis: Index | http://crossfitantipolis.com/ | 41 | 17 | 6 | 0 |
| 90 | CrossFit Gerland: Accueil | http://www.crossfit-gerland.com/ | 11 | 1 | 6 | 0 |
| 91 | CrossFit Roissy-en-France à Roissy-en-France - Les-horaires.fr | https://horaires.lefigaro.fr/95700/Roissy-en-France/CrossFit-Roissy-en-France-58-rue-de-la-belle-etoile,835703.html | 6 | 0 | 6 | 0 |
| 92 | France 7 : En mode crossfit ! - FFR | https://www.ffr.fr/Equipes-de-France/Rugby-a-7/France-7/France-7-En-mode-crossfit | 18 | 7 | 6 | 0 |
| 93 | Qualification au championnat de France de musculation-crossfit ... | http://sepia.ac-reims.fr/lyc-camille-claudel/-spip-/Qualification-au-championnat-de-France-de-musculation-crossfit.html | 2 | 0 | 6 | 0 |
| 94 | Arabie Saoudite en France on Twitter: "Amal Baatia, une ... | https://twitter.com/KSAembassyFRA/status/901381133316870144 | 10 | 0 | 6 | 0 |
| 95 | Cage à squat crossfit - Tunturi - Importateur Exclusif France | http://www.tunturi.fr/machines-musculation/722-cage-a-squat-crossfit-wt60--8717842028032.html | 5 | 1 | 6 | 0 |
| 96 | Le lycée Emmanuel-Chabrier champion de France UNSS de ... | https://www.lacommere43.fr/yssingeaux-les-sucs/item/6895-le-lycee-emmanuel-chabrier-champion-de-france-unss-de-musculation-crossfit.html | 5 | 0 | 12 | 0 |
| 97 | R2 THE TRAINING FACTORY Salle de sport à Paris Crossfit ... | http://www.r2training.fr/ | 20 | 5 | 6 | 0 |
| 98 | Rogue Basic - France - T-Shirts - Men's Apparel - Apparel | Rogue ... | https://www.rogueeurope.eu/rogue-france-shirt%3Flocale%3Dfr | 0 | 0 | 0 | 0 |
| 99 | Crossfit South West Anglet | http://crossfitsouthwest-anglet.com/ | 36 | 9 | 28 | 0 |
Conclusion
Now my R package will take a new turn because I will use its two excellent tools to generate quality texts.